July 6, 2007

Wayne Gretzky Estates Winery

For some reason, the idea of Wayne Gretzky-branded wines has set the media's phasers on "pun". We've seen a bunch of headlines, ranging from "He Pours, He Scores" to "The Grape One" - we even percolated something about trying his wine on ice. We've decided to play it straight, however, and just say - introducing Wayne Gretzky Winery. If he's half as good at attaching his name to a wine as he was at that sport of his, we're pretty sure we're going to be in luck.

"We picked wine styles that best express Niagara's cool climate conditions and wines that we would be able to make year-in and year-out with consistent quality. " The first wines to wear No. 99 and the Wayne Gretzky Estates label are a 2006 unoaked Chardonnay and 2005 Meritage produced from vineyards in Niagara. A special bottling of Wayne Gretzky 2004 Family Reserve Merlot was done in 3-litre double magnums. Ninety-nine bottles were produced, the first and last bottle were presented to Gretzky during Tuesday's launch.

The Standard [via The Sporting Life]

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